Cover image for
Title:
Effective fundraising for nonprofits : real-world strategies that work / by Ilona Bray, J.D.
Call Number:
658.15224 BRA 2013
Publication Date:
2013.
Edition:
4th edition.
Publisher:
Berkeley, California : Nolo, 2013.
Physical Description:
490 pages : illustrations ; 23 cm
Contents:
Your fundraising companion -- Fundraising tools -- Developing your fundraising plan -- Attracting individual supporters -- How to keep the givers giving -- Midscale and major donors -- Funds from the great beyond : bequests and legacy gifts -- Special events -- Raising money through business or sales activities -- Seeking grants from foundations, corporations, and government -- Creating printed communications materials -- Designing your website to draw in donors -- Outreach via traditional and social media -- Worksheets -- Using the interactive worksheets.
Summary:
Features advice and stories from over fifty experienced fundraisers, with information on how to work with individual donors, plan special events, solicit grants, get media coverage, and use the Web to further fundraising goals.
Bibliography Note:
Includes bibliographical references and index.
Horizon Bib Number:
1448273
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658.15224 BRA 2013 Adult Non-fiction Book
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658.15224 BRA 2013 Adult Non-fiction Book
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658.15224 BRA 2013 Adult Non-fiction Book
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658.15224 BRA 2013 Adult Non-fiction Book
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658.15224 BRA 2013 Adult Non-fiction Book
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